Purpose of Education

To develop the strategic planning skills of managers and employees in sales and marketing, which is one
of the most important units of businesses.

Content of the Training

• What is Marketing?
• Marketing Channels?
• Marketing, Sales and Advertising
• What is the Marketing Strategy/Plan? How should it be done?
• Identifying the target audience
• To determine appropriate advertising, marketing and sales methods for the target audience
• Being an Entrepreneur, Salesman
• Sales stages
• Customer relationship

Target Group

Employees responsible for Sales Marketing practices, company owners, managers and executive
candidates.