Purpose of Education

Benefits to be gained in training: Studies to be done before implementing an idea as a
project, The importance of examining the ideas for profit and benefit and then
designing them, Adapting the Business Plan principles and techniques to the work
that the participants are carrying out, Defining and managing the critical roles in the
Business Plans, Preparing the Business Plan. Defining the right strategy for the right
job, Developing useful, versatile, practical and reusable business plan templates,
Industry, Market, etc. Points to be considered in market analysis on issues,
Communication Management, Resource determination, Predicting the future of the
application with the marketing plan, Obtaining financial clues about the feasibility of
the project with financial analysis,

Content of the Training

• Business plan: What is the Business Plan? Why is the business plan prepared? Who prepares the business plan?, Information Gathering
• Prepare the business plan: Executive Summary, Scope, Outputs, Identify Customers, Benefits –
Determine Profit, Industry Analysis, Management Team
• Preparation and Operations Plan: Location and Space Requirements, Equipment, Labor, Inventory Control,
Purchasing-Procurement, Supplier Management, Subcontractor Management
• Identifying required resources: Labor Requirements
• Selection, Orientation and Training: Equipment, Stock Control, Purchasing-Procurement
• Marketing Plan: Target Markets, Media Analysis, Marketing Objectives
• Financial Plan: Initial and Operational Needs, Financial Analysis, Income – Expense, Cash Flow,
Return on Investment, Risk Analysis
• Legal Evaluation
• Presentation: Business plan presentation
• Exit Strategy

Target Group

Top management, critical decision makers, strategic planning process managers.